Megan E. Cullinan
I am an Assistant Professor of Rhetoric with the Department of Communication Studies at the University of Montana.
Prior to this, I spent three years as a lecturer for the Department of Communication & Media at Merrimack College.
I completed my doctoral degree with the Department of Communication at the University of Utah in 2020. I received my M.A. in Communication Studies from University of Montana and my B.A. in Rhetoric and Media Studies from Willamette University.
My research stands at the intersection of science, health, and environmental communication, with a central focus on the environment. Because all three interest areas are deeply and materially intertwined, my work aims to help scholars and activists better understand and apply pressure to the tensions in societal structures that currently lead to power imbalances and further exploitation of knowledge, people, and the more-than-human world.
Dissertation
My dissertation, Emerging Solutions for Planetary Management: How Geoengineering Became a “Plan B” Response to Climate Change, blends science and technology studies and environmental communication theory. This project explores how geoengineering, specifically solar radiation management by sulfate aerosol injection (SAI), has evolved from a fringe idea to a seemingly serious option for responding to climate change. I examined the historical, social, cultural, political-economic, and legal factors that have served as conditions of possibility in this process. I employed post-structural discourse analysis to determine how climate engineering scientists and policy-makers legitimize continued climate engineering research generally, and SAI research in particular, as valid, necessary, and beneficial to society--as well as the global implications of these arguments.
This study’s findings contribute to science and environmental communication by demonstrating how science and policy circles conceptualize what counts as “good science” and how scientists articulate this in their own work. In order to maintain democratic ideals, more voices need to be included in decision making processes, and science must be critically evaluated as both research and a form of argument. This project serves to help clarify how processes of scientific debate influence broader circles (policy makers, invested parties, and the public) and demonstrates whdemocracy at large.
Current Projects
Actant articulation: This essay suggests the possibilities of pairing actor-network theory (ANT) and articulation theory together into a concept we call "actant articulation." In our synthesis, actant articulation incorporates the political force of articulation theory while still addressing the material relationships that shape our world in the structure of ANT. Meanwhile, pulling ANT into articulation addresses a necessary vocabulary for bringing articulation theory around the "material turn." As we argue, the various material parts and pieces that make up the world around us have a "voice." Actant articulation considers how the non-human shapes society through communication with humans, regardless of our ability to process it.
Art & Ocean Plastics: Environmental issues and connections between humans and nature can be communicated through art. The study begins at the ocean plastics art exhibit at the Monterey Bay Aquarium, in Monterey, California, and focuses on how visitors interact with artwork specifically designed to impart messages of human impacts on the environment. We are examining how the individual artists explain their work in the themes of environmentalism and the relationships between science and art, studying the artists’ understanding, focus, and motivation for this type of communication. From there, we explore the reception and connection of audiences to the messages produced by the exhibit. We hypothesize that the artwork in the ocean plastics exhibit provides aquarium visitors with new perspectives on the detriment of ocean plastics, and offers audiences an opportunity to formulate new questions and interests about this issue.
Dow Chemical's "Seedlings in the Corporate Forest": There is an expansive body of literature exploring how gender-neutral formal structures benefit men over women workers, leading us to attempt to better engage with the way that informal bureaucracies, specifically those which are not gender-neutral, actively mobilize a pre-existing and expressly masculine occupational identity to create a secondary status for women workers. We begin by analyzing Dow Chemical's "Know More in '74" internal affirmative action campaign to explore how such structures, especially in industrial and academic science, resist femininity and gender-neutrality.
Union Carbide’s “Hand in Things to Come”: In response to calls from rhetoricians of science to theorize the emergence and circulation of public vocabularies of chemistry, this study employs close-reading techniques to analyze illustrated, long-form Union Carbide advertisements published in popular magazines from 1950-1963. Interrogating how the campaign's appeals organized social narratives of science, the analysis demonstrates how the campaign fostered a strategy of chemical rhetoric that fused science with ideologies of religion and environmental domination through technical and synthetic means.
Presenting for Chemical Rhetoric Group at NCA 2022, in New Orleans.
News:
August 2023: Accepted a position with The University of Montana.
December 2022: "Alternative Health Groups on Social Media, Misinformation, and the (De)Stabilization of Ontological Security" accepted in New Media & Society.
Dr. Rebecca Rice and I published our chapter "Risk, Science and Health Collaborations During Cascading and Simultaneous Disasters" in H. D. O’Hair & M. J. O’Hair's Communication and Catastrophic Events: Strategic Risk and Crisis Management with Wiley Blackwell.
June 12, 2022: "Seedlings in the Corporate Forest: Communicating Benevolent Sexism in Dow Chemical’s First Internal Affirmative-Action Campaign" accepted in Management Communication Quarterly.
June 21, 2021: Awarded Top Paper for my co-submission with Dr. Melissa M. Parks, Art-as-Pedagogy for Environmental Activism:The Rhetoric of Washed Ashore’s Ocean Plastics Exhibition, at the ICA's virtual Conference On Communication and the Environment (COCE).
April 15, 2021: Received a Zampell Family Faculty Fellowship, with co-writers Dr. Melissa Zimdars and Dr. Kilhoe Na, to pursue a qualitative study of how health information (primarily related to vaccines) is understood by people in health related social media groups, and what emotions the information inspires, values or political orientations it references, or ideologies it reinforces, negotiates, or challenges.
December 22, 2020: "Emerging Professional Identity in Patient Hand-off Routines: A Practical Application of Performative Face Theory" published by Health Communication.
June 29, 2020: Accepted a teaching position with Merrimack College.
June 13, 2020: "Articulating Geoengineering: Identifying an Understanding of Geoengineering Technology through the Crutzen +10 Special Issue Forum" published in Science Communication Volume 42, Issue 3.
May 4, 2020: Defended my dissertation, Articulating Geoengineering as Good Science: Urgency, Optimism, and Ideology in the Anthropocene, and completed my Ph. D.
February 23, 2020: Awarded a Top Paper from WSCA's Communication Theory and Research division for Actant Articulation: Material Relationships and Political Agency Between the Human and Non-Human World, along with co-authors Robert Gehl and Fenwick McKelvey.
September 7, 2019: "Facilitators and barriers to the use of a structured hand-off: a pediatric hospital exploratory case study" published by the Journal of Applied Communication.
June 20, 2019: Awarded "Outstanding Student Paper" for my submission Articulating Geoengineering: Identifying an Understanding of Geoengineering Technology through the Crutzen +10 Special Issue Forum, at the ICA's Conference On Communication and the Environment (COCE) in Vancouver, BC.
May 17, 2019: Received a National Geographic Early Career Grant to pursue a qualitative study of how artwork created from ocean plastics functions as a form of communication, specifically focusing on how audiences interact with artwork designed to impart messages of human impacts on the environment.